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Change, It Is a Comin’

Over the next two months we’ll be working behind the scenes on changes and additions to The Agitator. Changes in how we organize and present information.  Additions to our content and additions in the...

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A Soggy Box of Matches

Last year, I made the mistake of subscribing to the email newsletters of the top 100 nonprofits in the United States for end-of-year giving. The summary version of this story is that the average...

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We Know Where You Live

“You have only 6 days left to help meet our 16 for 1 matching gift challenge.  If we don’t hear from you by midnight Sunday we’re coming after you.  AND…we know where you live.” Now that the Christmas...

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Matching Gift Facts and Insights

There’s a growing body of empirical evidence on what makes for effective matching gift programs and what doesn’t. The following post –and the two that will follow this one–contain lots of research AND...

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Digging Into the Matching Gift Weeds

Our fellow traveler Nick Ellinger has probably done more digging into matching gift research than anyone on our team.  I thought it would be particularly helpful to  share with you one of his earlier...

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For Your 2018 Matching Gift and #GivingTuesday File

Hopefully you’ve survived this year’s final onslaught of matching gift appeals.   In an equally hopeful vein perhaps you’ve found some golden nuggets in this week’s posts on matching that will help...

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Feedback Week: Channel and Volume Preferences

For those who missed yesterday’s post, we are going through the top donor comments to top nonprofits.  And you don’t get much more “top” than channel and volume comments. Almost 20% of the total...

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The Taxman Cometh, Part 1: The Downside of the 2017 Tax Bill for Nonprofits

We’ve had a few reader requests to talk about the nonprofit implications of the new tax bill. The trick in meeting this request is that 1) smart people on this issue disagree and 2) I’m not one of the...

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Agitator Cliff Notes: “The Why Axis

Next up is The Why Axis, by Uri Gneezy and John List, two of the community of economists who work on charitable giving. Roger had already covered one item I had noted back in 2013: that 1:1 matches...

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Pairing metrics for fun and (non)profit

On Tuesday, I talked about how Simpson’s paradox means you shouldn’t use just overall retention as a metric.  Rather, you want to pair it with subgroup metrics so someone doesn’t achieve their...

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